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Posts by Al Campbell

10 Million Point Shot – A Dud?

Southwest Airlines – one of the few profitable airlines has a very robust social media program.  Southwest thinks out of the box.  Last week they posted an interesting video that was lighthearted and a little bit goofy.  The end of the video states “Stay Tuned for the 10 Million Point Shot…” One week later, Southwest…

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Local Ranking for Your Site

There are several components to getting your site ranked locally  (by ranked, I mean on the first page of a major search engine – think predominately Google since they provide 85% of the search traffic) – if you can’t get your site ranked on the first page for a “relevant” keyword- you’re not going to…

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